Michael Gasser | ccecosystems.news

Strategic Leadership in the Context of Digital Transformation (Part 2)

Posted on 28.07.2020 By Michael Gasser

Our modern world, increasingly accelerated by innovative technologies, demands constant adaptation from companies. Digital transformation is now omnipresent. Now, every transformation also means business model innovation. This innovation can either be developed internally or integrated into the company through external acquisitions. Which of these options is selected depends, on the one hand, on the expertise available within the company and, on the other hand, on the prevailing management system, i.e. on the type of guidelines by which the board of directors sets targets for top management and against which it evaluates its performance. There are basically two options available to the board of directors: strategic or financial control. In this article, we will look at the advantages and disadvantages of these two management systems and which of them is better suited to sustainable innovation and transformation, the prerequisites for long-term success in business today.

All, Digitization

Strategic Leadership in the Context of Digital Transformation (Part 1)

While in the past it was sufficient to improve a well-functioning business model through incremental innovation in an attempt to preserve its competitive advantage over the long term, an ever-changing environment with technological innovations and changing customer needs and expectations requires companies to constantly transform themselves and explore new business areas. For this reason, transformation in the context of digitalization is one of the major research topics at the CC Ecosystems. While we at the Competence Center focus primarily on transformation methods and capabilities, in this two-part series, I would like to focus on transformation governance, in particular the role of the board of directors and executive management in initiating and implementing a transformation. Part 1 focuses on the environmental changes that make a transformation necessary and outlines the measures to be introduced by the board of directors.